The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
360° Campaign
Agency: BBDO Germany GmbH / Duesseldorf
Client: Daimler AG, Mercedes-Benz Vertrieb Deutschland Category: Newspaper / Full Page or Spread - Campaign
Daughters
Agency: Brand Content / Boston
Client: Boston Breakers Category: Newspaper / Full Page or Spread - Campaign
Beer- The Untold Story
Agency: Colenso BBDO / Auckland
Client: DB Category: Newspaper / Full Page or Spread - Campaign
Ceramic/Crystal/Marble
Agency: Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client: 3M Category: Newspaper / Full Page or Spread - Campaign
Neighbors
Agency: DDB Brasil / Sao Paulo
Client: FedEx Category: Newspaper / Full Page or Spread - Campaign
Winter Sale
Agency: DDB London / London
Client: Harvey Nichols Category: Newspaper / Full Page or Spread - Campaign
Marmite Bars
Agency: DDB London / London
Client: Marmite Category: Newspaper / Full Page or Spread - Campaign
Visit Mozambique
Agency: DDB Mozambique / Maputo
Client: Visit Mozambique Category: Newspaper / Full Page or Spread - Campaign
Any Movie, Any Time
Agency: Giovanni+DraftFCB / São Paulo
Client: Sky Category: Newspaper / Full Page or Spread - Campaign
Rear assist
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Nutzfahrzeuge Category: Newspaper / Full Page or Spread - Campaign
Perspective
Agency: Jung von Matt AG / Hamburg
Client: Spiegel-Verlag GmbH & Co. KG Category: Newspaper / Full Page or Spread - Campaign
Paint
Agency: Lew´Lara\TBWA / São Paulo
Client: Nissan Auto Insurance Category: Newspaper / Full Page or Spread - Campaign
As Good As New
Agency: Lowe Indonesia / Jakarta
Client: PT. Electrolux Indonesia Category: Newspaper / Full Page or Spread - Campaign
Turkey/Cabbage/Cheese/Apple
Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai
Client: Midea Category: Newspaper / Full Page or Spread - Campaign